Contextual advertising
Contextual advertising is advertising that either corresponds to a potential client’s request and is displayed in a search, or is displayed on sites relevant to your business in the form of advertising banners.
In contextual advertising, you pay directly for clicks and impressions, getting potential customers to your site here and now.
Contextual advertising in Google AdWords from specialists.
Each type of advertising is unique and not always any of them will be suitable for your business.
We will help you choose the optimal type of advertising for your site.
Search campaign in Google
- Advertising in CMN (contextual media network)
- Product ads Google Merchant
- Dynamic search advertising
- Advertising videos on YouTube
- Advertising of mobile applications
- Remarketing in CMN (contextual media network)
How much does it cost to set up contextual advertising?
What are contextual ad settings? This is a series of step-by-step actions that will help to determine the target audience as accurately as possible for promoting your services or products, choose the best mechanics of paid communications and outline the necessary budget in order to obtain the desired results.
The cost of setting up contextual advertising primarily depends on the type of site we are targeting.
Single-page sites usually have only a product or service page and anchor links to sections of the same page.
List of configuration tasks
- Collecting the semantic core
- Google search campaign*
- 43 Campaign in CMN*
- Remarketing in Google
- Terms of Reference on setting goals in analytics/metrics
- Analysis within 14 days
Corporate sites include detailed server pages, cost calculators, and an extended blog.
List of configuration tasks
- Collecting the semantic core
- Clustering by services/regions
- Search campaign*
- Campaign in CMN*
- Remarketing*
- Study of the customer’s journey
- Terms of Reference on setting goals in analytics/metrics
- Analysis within 14 days
Online stores have a huge number of product pages and catalog sections. Each page participates in the promotion
List of configuration tasks
- Collecting the semantic core
- Clustering by services/regions
- Search campaign*
- Merchandise company Google
- Campaign in CMN
- Remarketing for shares
- Terms of Reference on setting goals in analytics/metrics
- Analysis within 14 days
* As a result, you receive detailed documentation for both the programmer and the content manager and HTML-layout designer.
You get as a result:
- Campaign settings on your account
- We will monitor account expenses
- You will receive a working sales tool
- The report is provided once a month at the end of the period.
- The report shows changes in the advertising campaign.
- Attached links to backups of the campaign before the beginning and after the end of the maintenance period.
