What is bounce rate and how it affects website performance
Bounce rate is important for SEO and the overall success of a website. Bounce rate is the percentage of visitors who leave the site after viewing...
What is a chatbot? How it works and why you need it
Chat bots have become an integral part of the modern digital world. They are used to automate communication with users, provide information, support...
Conversion: How to turn visitors into customers
Conversion is one of the key factors in the effectiveness of any website. Conversion is the percentage of visitors who complete a targeted action,...
Types of websites: What they are and what they are used for
There are many different types of websites for different needs, and each of them is suitable for a particular function. Some sites are created to...
Lead and lead generation: the basics of customer acquisition
A lead is a potential customer who has shown interest in your product or service. It can be a person who subscribed to your newsletter, filled out a...
Breadcrumbs to improve SEO and user experience
Breadcrumbs are a navigation element on a web page that helps users understand their location on the site and makes it easier to return to previous...
HTTP status codes: What do they mean and why are they important for SEO?
HTTP status codes are short three-digit responses that a website server provides to a client's browser in response to a request. Each http response...
Logo for the website: How to create a cool logo?
A logo is the visual face of your brand. It creates the first impression of your business and influences its recognition. Try to think of the logos...
Website banner as a powerful online advertising tool
A banner is an advertising element that is placed on a website or other digital platform to attract the attention of users and encourage them to take...